Branding Projex was chosen to help launch the new EV charging product line and Charging software to North America.

Wanting to make a HUGE splash at the New York Autoshow, Autel gave us the reigns to really put our consumer engagement skills to the test.   We developed a Larger than life Mascot including LED moving eyes , mouth from a napkin sketch. Also created a 2d Cartoon and animated presentation for a press event during the media days and crafted a full scale 3d presentation using unreal engine and hired a famous voiceover actor to fit the script and interact with the company’s CEO during the Video presentation.

This all was a first for our team but where there is passion there is always a solution.  We built a beautiful sales office and conference room on the left side and a smaller staff office and snack area for all of the brand ambassadors and sales team. Both were fully stocked with everything you could ever need to be successful and have an amazing show day.   We also brought out a beautiful 35′ p2.6 video wall for the Main stage area that showcased all of their video content and product videos throughout the 2 week event.

From the floating floor to the beautiful 1/64 scale dioramas and amazing branded show vehicles we knocked their socks off.  The Branding Projex team of six was on hand each day to clean the booth and handle all hospitality, catering and production. Our white glove attention to detail extended from the staff apparel and gifts to social media content, interviews and even walking Times square in the Mascot outfit.

When you hire Branding Projex, we take above and beyond to the next level.